New Yorkers share their fondest memory of Tupac at 2013 Ford Fusion launch

New Yorkers share their fondest memory of Tupac at 2013 Ford Fusion launch

“The Rose That Grew From Concrete,” will connect with its African American target audience, while simultaneously bringing attention to Ford’s commitment to always “go further.” Rolling out was on the scene at the unveiling of the campaign and based on the reactions of attendees, Ford has a winner. Read on to discover what guests appreciate about Ford, what they miss most about Tupac and why a few consider themselves roses that grew from concrete, too. –souleo

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