T.I. signs new deal with Columbia Records, taps Pharrell to executive produce new album
T.I. is switching label homes. The multi-platinum, long time Atlantic Records artist is moving his Grand Hustle imprint over to Columbia Records after signing a lucrative deal with the historic label.
In a statement announcing the deal, T.I. thanked the Columbia staff and dropped not so subtle hints regarding the production of his new album:
I’m honored to be partners with such a successful, passionate and creative conglomerate like Columbia Records, who respects and supports the vision of their artist and partners. Nothing but love, respect & appreciation for Doug Morris, Rob Stringer and the entire staff. Also, a special thank you to my big bruh, Sk8board P, for always believing in me and also executive producing my upcoming project.
Of course, T.I. and Pharrell have a long working history dating back to T.I.’s 2001 debut album I’m Serious. More recently, Pharrell produced the song “Hello” from last year’s Trouble Man: Heavy Is The Head, and lest we forget the lighting in a bottle success of their collaboration with Robin Thicke, “Blurred Lines.”
T.I.’s forthcoming album is tentatively titled Trouble Man: He Who Wears The Crown.