How this high schooler made millions as a sneakerhead

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Photo Credit: Sole Collector

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Nike, Air Jordan, Adidas, Vans, Converse, Reebok, Puma, New Balance … What do all of these things have in common? They are all the hottest and some of the most uniquely created shoe brands in the world. Sneakers have always been the most important part of any wardrobe, whether on a famous baller dribbling up and down the court at a championship basketball game or a celebrity artist aiming to make a fashion statement at one of the biggest awards shows. From every check on a Nike shoe to the styles and textures creatively placed on the body of the shoe, wearing the most famous sneakers remains a major trend in our world.


Scotty Spina, no stranger to the world of sneakers, is one of a kind. At just the tender age of 19, Spina has been labeled as the King of Kicks. The question is, “How did he do it?” This creative and fearless individual simply began this exciting journey as an entrepreneur by slinging sneakers and reselling them. There was never a doubt in his mind that he’d have the ability to be a millionaire in the business.

It all started in 2013, as he waited for the immediate release of the “Kilroy” Air Jordan 9. After closely observing the very high demand for the sneakers, he used his inquisitive mind and entrepreneurial spirit to develop his own sneaker business.  As Spina stated in a recent interview, “A sneaker head gets rich by getting the most quantities of a hot style such as a Yeezy at a low price and selling it for a markup.” The King of Kicks enabled himself to become a fast learner of supply and demand, which is now assisting with his own line of shoes.


Aside from learning about the world of sneakers and keeping up with the latest trends, Scotty Spina is taking the world by storm in the sneaker business. As a recent graduate from high school, he has gained so much notoriety for his business.  From his hometown in New Jersey to the Big Apple, Spina has provided the most fashionable and custom-made shoes for the most renown celebrities like Jay-Z, Fetty Wap, Odell Beckham from the New York Giants, and a host of others that will never miss an opportunity to purchase his shoes. He’s got it all! Due to his dedication to being successful, Spina has been privileged to work closely with Fat Joe to create a shoe store, UP NYC, which is set to open in New York City very soon.

Like all teens and young adults today, Scotty Spina had a dream and is doing all that he can to leave a legacy of greatness behind. He took a something he loved and turned it into a global success. He has proven to this generation that passion, creativity, a strong work ethic, networking, and a positive attitude will take you a long way. His shoe business is one to be commended and will continue to provide some of the hottest sneakers for years to come. Well done Spina!

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