On May 19, Angela and Vanessa Simmons held their launch party for Pastry’s So In Style Barbie Collection held in Beverly Hills, Calif., at the SLS Hotel. The new collection of dolls are pimped out in Pastry tennis shoes and cute fashionable ensembles. Angela and Vanessa also launched their new shoe line.

Being a Barbie collector myself, I find this very adorable. I have the first So In Style Barbies ever made! My friend who used to work at Mattel, Stacey McIrby, designed the So In Style Barbies and collaborated with the Simmons ladies to design this line before leaving the company. I talked with McIrby recently, and she has now started her own  doll line called Obama 2012 Dolls.

I’m also loving the Simmonses’ doll-like inspired dresses designed by Project Runway’s Chris March! They were definitely channeling Barbie dolls with their outfits of choice, accessories, hair and makeup and were simply Pinktastic! The event was sponsored by Mattel and Pastry. Congrats to these chicapreneurs! –tammie reed