Young Entrepreneurs: Laurie Underwood, Owner of Wanda Grace Designs

Young Entrepreneurs: Laurie Underwood, Owner of Wanda Grace Designs

“Be a lady, cross your legs, be sociable, create goals, and wear Wanda Grace.”


That’s the slogan of the Chicago line Wanda Grace — a line created with the socially-conscious fashionista in mind.


Laurie Underwood, 27, is the designer of Wanda Grace. Underwood, a Detroit native, now residing in Chicago, has always had a love for fashion, first getting into fashion illustration at 9-years-old, and then working her way up t0 fashion design.

Underwood attended a college prep school in Detroit where she studied fashion illustration and design. “I kind of just created the path for myself,” says Underwood. She later moved to Chicago to attend college at the Illinois Institute of Art. Underwood majored in fashion design and also pursued a degree in retail marketing and management.


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