Felecia Lastrapes' logo design

Felecia Lastrapes was a well-paid property manager with eight years of experience under her belt. Without warning, she was canned. Lastrapes didn’t do anything wrong, the property’s board of directors decided that they wanted to hire someone new, at a far cheaper rate.

“They hired another manager, and told me that she was going to be starting in two weeks,” Lastrapes says. “I saw that they paid that person a lot less and that person had less experience than me.”

Losing her job was tough, but a friend would spark an entrepreneurial interest. “After spending some months hiding under the covers and actually believing that I had done something wrong and that I wasn’t good enough, I had a friend who needed me to do some administrative assignments,” she recalls. “He put a check in my hand, and I really liked it. And I realized that I could be doing the same thing that I was doing for the management company for other small businesses that really needed somebody to take that busywork off of their plate.”

Felecia Lastrapes

The new entrepreneur needed a website to promote her skills and decided to build it herself, with zero understanding of how to do such a thing.

“I learned from books, the Internet, I’m completely self-taught. It always starts out as a goal that I want to achieve, or something that I want to produce online. I just research the methods to do it.”

The clients really appreciated her Web skills, “It was a bonus that I could do graphics and websites.Who has a secretary that could put up your website?” she says.

Lastrapes parlayed her web designing skills into a brand-new business, Flash of Brilliance. Lastrapes’ first website (her own) took about a month to complete because she was researching each step.

“I knew that I could be creative, I have a degree in television producing, so I definitely have a creative background, but my family and friends were just like, ‘Wow, I can’t believe that you did this,’ ” Lastrapes says.

They also spread the good word about her work.

Lastrapes, who has mastered search engine optimization techniques, offers her best advice for your website: “Prepare to establish your Internet presence,” she states. “… Be able to identify things that you like, the descriptive words that surround your brand, and how to organize that information on your site. And collect professional photos.”

  • gioperation

    As the CEO of BFHS Network, I have used Felecia several times and her work in super unique- what I find is, I just tell her what I want- my vision and let her create- her last creation for me was my business cards(when I saw it, I thought I would pee my pants)- it’s the one I handed you the other day at BSN Zondra! #teamBFHS rocks!

    • http://www.facebook.com/zondra.hughes Zondra Hughes

      Yes, I remember confronting you about showing off that beautiful card. I am inspired, always, by anyone who can turn things around for themselves…

    • http://www.facebook.com/zondra.hughes Zondra Hughes

      Yes, I remember confronting you about showing off that beautiful card. I am inspired, always, by anyone who can turn things around for themselves…

    • http://www.facebook.com/zondra.hughes Zondra Hughes

      Yes, I remember confronting you about showing off that beautiful card. I am inspired, always, by anyone who can turn things around for themselves…

    • http://www.facebook.com/zondra.hughes Zondra Hughes

      Yes, I remember confronting you about showing off that beautiful card. I am inspired, always, by anyone who can turn things around for themselves…

    • http://www.facebook.com/zondra.hughes Zondra Hughes

      Yes, I remember confronting you about showing off that beautiful card. I am inspired, always, by anyone who can turn things around for themselves…

  • http://www.miraa1.com Mz_LisaJ

    Wonderful!!!!!!!!!!!!!!!!! Felecia is my right hand, she designs all my logos, pluggers, anything I need for my businesses. She is brilliant at what she does, and very pleasant to work with. Support her!

  • Carmen

    Felecia is a highly creative lady that is able to bring my vision and words from paper to life and make them “POP!”  She has inspired me to take my business to the next level.  I am looking forward to our continued working relationship.  Thank you so much Felecia!  ~Carmen 

  • Carmen

    Felecia is a highly creative lady that is able to bring my vision and words from paper to life and make them “POP!”  She has inspired me to take my business to the next level.  I am looking forward to our continued working relationship.  Thank you so much Felecia!  ~Carmen