Mindless Behavior: Diary of a New-Age Band

Thu., Dec. 1, 2011 2:13 PM EDT
by A.R. Shaw


Boy bands are quintessential to every generation of music lovers. The grouping of male singers has proven to be a steadfast formula that stands the test of time within an industry that thrives off of new sounds and trends.

But after a flood of boy bands released albums in the 1990s and early 2000s, there was a dearth of all-male singing groups in the latter half of the decade.

Vincent Herbert recognized the void and assembled a group of four talented teens, which became Mindless Behavior. Elements of The Jackson 5, New Edition and B2K can be found in Mindless Behavior’s act. They’ve taken cues from their predecessors, but they have found ways to build a fan base unlike any other boy band that came before them.

The four-member group has yet to be featured on a major awards show; they weren’t ushered into the music industry by a well-known artist; and if you don’t have a tween child or sibling, you probably haven’t heard of them.

But they are on the cusp of mega stardom because of their online presence and prominence. Mindless Behavior has close to 1 million likes on Facebook, nearly 500,000 followers on Twitter, and their YouTube page has compiled over 58 million views. The group recently entered Billboard’s Social 50 chart because of their overwhelming activity on social networking sites. According to Billboard, Mindless Behavior’s content averages 2.2 million plays on Vevo each week.

The group’s online numbers have translated into high album sales and the “Scream Tour” has sold out large venues across the nation. Prodigy, Ray Ray, Princeton and Roc Royal are more than just teenage heart throbs. They have reinvented the market by showing the industry how to finish first, solely through online hysteria.

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  • Princessraynnesha

    i luvvvv u ray ray u sooooooo cute i E> [TURN THE M INTO THE TOP PART OF THE HEART I MADE THIS UP DONT STEAL] JUS KIIDIING STEAL NEW THING OUT U NO

    • Princessraynnesha

      srry yall i meant turn the E around and add the bottem part and its a heart OMG im sry ok bye luv rayray

      • Kaneshac

        sorry  but  ray  ray  is   my   boyfriend  swagg   all  day

        • Jada ray ray girl

          srrry but hes not
          i got his num

        • Dominquesmith14

          Girl please ray ray is not your boyfriend swagg all day

          • Feliz_carter123

            our dumb our fighting over a man who face ben up a beg our go buy glasses

  • http://www.facebook.com/people/OkayyIsee-Bait/100002643889813 OkayyIsee ‘Bait

    I LOVE MINDLESS BEHAVIOR! 

    • Kgreen

      haha so do I they are the best boy band ever

  • Miap2799

    thts cute

  • Alexuus

    do prineton like ray ray or wat

  • lovinrocroyalke

    i u love u roc so much

    • Quacleshaford1234

      thx

  • PrincetonsFuture*!

    Princeton, I am SOOOO serious when I say I love you! One day, I PRAY to someday meet you :-*

  • gyrlsroc

     Great job yall. Yall’ve done well 143 yall

    • Kaneshac

      i   like   your  status

  • http://twitter.com/iRep_JBandMB LaMoree Is Mindless❤

    i love u guys soo much tht i get said ! u guys mean so much 2 me ! i love u soo much <333 omg

  • http://twitter.com/mindlesstar143 dara afolabi

    i love your cover :D  and i love ur swagger

  • http://twitter.com/mindlesstar143 dara afolabi

    i love ur pic mindless behavior  and ur swagger

  • http://twitter.com/mindlesstar143 dara afolabi

    i love ur pic guys stay mindless <3 <3

  • gyrlsroc

     ray ray u r so cutte i luv u sooooooooooooo much and its o kay if a girl thinks that u r a girl when they first meet u i dont

  • Kayla miko williams

    omg i love mindless behavior support yall to the fullest from day 1. ( i love u princeton) ;)

  • http://www.facebook.com/profile.php?id=100002301305478 Tranisha Walker

    Me LOOOOOOOOOOOOOOOOOOOOOOOOOOOVVVVVVVVVVVVVVVVVVEEEEEEEEEEEEE Mindless behavior :-) <3

  • mrzrayray98

    LOVE RAY RAY HES SO SEXII!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! :D ND I LUV EVERYTHING ABOUT THE GROUP ND IM DEFINITELY MINDLESS :D

  • http://www.facebook.com/people/Sweett-Baarbii/100002579114598 Sweett Baarbii

    omfg  i f*ckin love mindless behavior

  • http://www.facebook.com/ProdigysGirl.Love Cheyenne Prodigy’sGirl Snyder

    LOVE IT!!!!!!!!!!!!!!! PRODIGY FOEVER

    • http://www.facebook.com/profile.php?id=100002002246304 Briana Koleta

      HE IS SOO SUPER CUTEE

    • Anonymous

      OMG soo supper cutee

  • http://www.facebook.com/kaykay650 Keay’sha Lockett

    OMG I LOVE U PRODIGY!!! I LOVE MINDLESS BEAHVIOR!!!
    #T3@M MINDL3$$

  • Coraeb

    ray ray is so cute

    • Hopexo13

      omg me and my friends love mindless behavior so much we have been trying to get any of thier cell nummbers foreve i mean i dont think ill ever get it but if any of yall know what it is please tell me…………im  going mindless over thier behavior c:

  • jakayla

    i love princeton he is sooo fine :)

    jakayla mae preze

  • Kgreen

    Prodigy and roc royal is so cute

  • RayRay’s #1GIRL

    They’re are SO cute!! #SWAG!
    I love Ray Ray!!!!!
    Awesome picture!!!!!!! #STAYMINDLESS

  • Sleahsanday

    they are hot

  • Kiearajohnson

    u guy mean alot to young girls outt here u guy are wounderful iam one ofan your number one frans because u guys are the best band i e ver saw i love mb so much u mean alot in life to me because u dont just make music for fun u make it for everyone my dream was to be a singer but i guess i never goin to mb is so much in young girls live because u changed them a lot and the reason why i know that is u changed my life around i wish i can meet u guys in person but i am out of luck u know u mad i big change in life i know u guys made a big chang. my name is kieara johnson i live in albany ny were its ruff at but it not that bad……………….i love u guys so much tank u mb for make my life seem diffrent thank u so much love u prodigy,rayary,rocroyal,princeton for everything……………love kieara

  • Princetons Wifey

    I LUV U SOO MUCHHHH PRINCETONNNNNNN!! :)

  • [email protected]

    i love them so much 100% mindless fan rite here

  • http://www.facebook.com/people/Pansy-Derschow/100002411997753 Pansy Derschow

    I LOVE MINDLESS BEHAVIOR SOOOOO MUSH I HOPE I MEET THEM ONE DAY

  • Anonymous

    OMG his tha best cutee everr

  • PRINCETONS#1GIRLTIFFANY

    OMG PRINCETON IS SO CUTE AND DOWN TO EARTH. 

  • Mileye shine

    mindless behavior 
    love u guy 

  • neashalovly

    prodgy is the best in that group.

  • http://twitter.com/MZZCHULITAH YSHELL

    iloveu guyzz :-) u guyz are amazing 4reall mindless 4life :-) <3 ^__^

  • Kadjiahassan

    I JUST LUV MINDLESS BEHAVIOR<3!..
    i DO and ALWAYS will…<3

  • Kalista2012

    love you guys your are so FUNNY!!!!!:)
    love kalista

  • Savannah<3

    OMG!!! I LOVE PRODIGY <3

  • maliisa A.K.A malasow surow

    i love y’all MB 143 :) with a wink

  • http://twitter.com/CuteR__Than_u TeTe_TheKutee One !

    iLovee uu So Much RocRoyal !

  • roc-royal’Furture’wifey

    i luv mindless behavior (i love yhu roc-royal)
    mindless behavior is the best boy band ever hope i’ll meet y’all  one day and get to be one of y’all gf…. <3 giviin some love to the mindless!!!! and i am malasow kabiro i live in columbus,ohio.

  • http://www.facebook.com/profile.php?id=100002026824271 Selena Sanders

    RayRay i <3 u!!!!!!!!  mrs.mindless 4 life<3333333

  • Mindlessbehavior143mb

    i love mindless behavior so much n i always will. some of my friends hate yall, or dnt even kno yall exist, but its not about them. ray ray your my favorite, ily soooo much <3. you guys got swag all day everyday n ur a gr8 influence n thats just sum of the things i luv bout yall. Stay Mindless 1-4-3 ;)………..#Team Mindless

  • Dominquesmith14

    I love mindless-behavior 

  • Princeton&& RocRoyal Wifeyy

    Princeton && RocRoyal Wass Lookin sexy like alwayzzz ! All of em was lookin sexy . though . <3

  • http://www.facebook.com/profile.php?id=100002252594644 Pretty Shakeena Walker

    i love you mindless behavior

  • http://www.facebook.com/profile.php?id=100002252594644 Pretty Shakeena Walker

    girl be talking about you  prodigy

  • Taejastarks

    I Lubbah RayyRayy  DAT’SS My Baby I’MM So In Lubbah .

  • RayWifeKyy

    Mindless Behavior FAN ILubbah RayRayy, Princeton And RocRoyal Lubbah Yall .. <3<3<3

  • Mindless Baby

    I LOVE YOU MINDLESS BEHAVIOR!!!!!! ROC ROYAL YOU LOOK SEXY HAHA :)

  • ms.luvly-ray MB

    i luv {M}indless-{B}ehavior but i luv ray-ray the most they the best…

  • Taylor Guyton

    They r all soooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooo cute in there ways.love Taybreezee . Don’t hate appreciate

  • http://twitter.com/AMindless143 Alexis_mindless143

    omg RayRay u sooo cute wait nvm cute 4 puppies ur fine,adorable,nd something else

  • http://www.facebook.com/profile.php?id=100001206974028 Stephanie Danquah

    Prodigyy Ur SEXCYYYYYY , Love Yuuu <33 #StayMindless Babyy x

  • Angelprice31

    love u princton, your very sweet, cute, smart, and genuine! i can tell by your responses to the questions!
    #TeamPrince

  • Tracytaylor22

    hi princeton ur’s truly dayday i lov ur music when you guys haven a concert in seattle thanks love u guyss

  • Kandygohard

    they are totaly rt

  • Royalprincess143

    Dont Tell Me This A Magazine, Cause If It Is, Best Believe Imma Go Buy That ! But Anyways , I LOVE MINDLESS BEHAVIOR, AND MY BOO ROC ROYAL ! :)

  • Sylvanna Derrough

    i love you guys! MB 4 LYFE!!! ilysm Princeton <3



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