Culture

Why Today Is the No. 1 Day for Black Mothers to Cheat

Mon., May. 14, 2012 8:04 AM EST
by Zondra Hughes

Ashley Madison, the website where married folks go to hook up with other people, can expect to see 10 times the registrations for dissatisfied moms today.

The day after Mother’s Day is the No. 1 day for dissatisfied mothers to cheat, according to Noel Biderman the CEO of AshleyMadison.com. Biderman says that in the past, the typical headcount for new female registrations on a Monday averages between 2,500 and 3,000; the day after Mother’s Day, however, that number skyrockets above 31,000.

Mothers will cheat today especially if they did not feel valued and appreciated on Mother’s Day, says Biderman.

“They feel lonely even within a relationship and that feels twice as painful to them. So, they don’t know what to do about it, and they’re not prepared to leave. They really aren’t. They do want to raise their children in a unified home, they do share an economic situation and an extended family.”

Biderman adds, “To them, an affair is just a way for them to salvage and find something within their persona that they need. They want to be an object of desire.”

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