The Susan G. Komen for the Cure® Los Angeles County Affiliate, part of the world’s largest breast cancer advocacy organization, announced a partnership with Grammy Award nominated recording artist and long-time breast cancer awareness advocate, Kelly Price. Susan G. Komen for the Cure® is the world’s leader in breast cancer research, awareness, and education.
Like thousands of women in the United States, Kelly Price was personally touched by breast cancer when both her mother and mother in law were diagnosed within two months of each other with the disease. Kelly said, “My husband and I have known each other and been friends since we were 13 years old, so when both my mom and mother in law were diagnosed with breast cancer, it felt like an all-out attack on my family. The news came at the beginning of my career when I was about to launch my very first album. At a time when my family and I would have otherwise been celebrating, we were gripped with fear and uncertainty. After a long hard fight, my mom survived breast cancer and my beloved mother in law succumbed to the disease. This was a turning point in my life. For eight years now, I have been an advocate for breast cancer awareness and early detection and now I am proud to join forces with the LA County Affiliate of Susan G. Komen for the Cure® in its mission to pursue a world without breast cancer.”
Price will support Komen’s efforts by becoming an Official Ambassador for the Circle of Promise initiative. The Circle of Promise movement is designed to engage African American women to help end breast cancer forever by fostering increased awareness, support, empowerment and action. The program works by (1) Mobilizing the community to ensure that women everywhere have access to the care they need; (2) Empowering women to make a promise to reclaim their lives, their health and to be strong advocates in their communities and (3) Dispelling myths in the African American community that prevent women from getting early treatment for breast cancer.
As a Komen partner, Price will also lend her talent and influence as spokesperson in public service announcements and participant in signature high level and grass roots awareness campaigns. Susan G. Komen for the Cure® LA County Affiliate Executive Director, Deb Anthony said, “We are excited to welcome Kelly Price as a spokesperson for our organization and ambassador for our Circle of Promise program. She is such a highly respected and well-loved artist and her passion and commitment is unparalleled. We are grateful to Kelly for embracing this cause and are confident that many lives will be saved as a result.”