Diddy has Ciroc, Pharrell has Qream, and Jay-Z just announced earlier this month that he’s releasing his own liquor line called D’ussé. With so many rappers marketing liquor, no one has asked the most important question: What does the hip-hop generation have against beer?
Rappers are endorsed and work closely with established beer companies, but will there ever be a rapper to open his own brewery and create the first hip-hop beer?
Well until then, we’ve listed five national and international beer companies that the hip-hop community should embrace.
Cool Beer Brands: Heineken
This beer is respected and appreciated everywhere in the ‘hood. It’s only a matter of time before Heineken becomes the official beer of choice for hip-hop fans everywhere. Heineken also created the Red Star Soul hip-hop concert series. Headliners of previous concerts have included J-Cole, Wale, and Jay-Z. Check out this pic of Wale holding a Heineken while he’s performing.