LeBron James’ Newest Sneakers to Cost $180 After Rumor of a $300 Price Tag?

LeBron James' Newest Sneakers to Cost $180 After Rumor of a $300 Price Tag?

LeBron James and Nike caught flack after a report by the Wall Street Journal suggested that the new LeBron X will retail for $315. The story created a backlash and caught the attention of the National Urban League.

The organization released a statement saying the price was too steep to be marketed to teens and urged Nike to drop the $300 price tag.


Nike Inc. responded to the story by saying the LeBron X will likely retail for $180. Nike also pointed out that there are LeBron sneakers available for $110 and $120.

However, Nike will also release a higher-end version of the LeBron X that will be released exclusively and available at select locations. Nike has yet to release the price of the high-end version of the LeBron X.


See the most expensive sneakers in the world.

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