Simone Amelia Debuts Her Reeboks in Atlanta
Simone ‘Bosslady’ Ameila was recently spotted in Atlanta promoting her new Reebook sneaker, specially designed for the brand’s Classic Beat campaign. Simone, the life style manager for DrJays.com and the self-proclaimed “Princess Jasmine of Hip-Hop” recently celebrated the launch of her Betwixt Reebok collaboration at My Fair Sweets midtown. Numerous, trendsetters, and sneaker-enthusiasts, including DJ Don Cannon, DJ Trauma, Diego Cash and DJ Princess enjoyed complimentary Ciroc cocktails, while DJ Adore provided the soundtrack for the evening. Bosslady mingled with guests as they viewed the BetwixtReebok, themed appropriately after Princess Jasmine from Aladdin.
Bosslady and five other female tastemakers were selected as a part of Reebok’s Classic Beat campaign to design their own sneakers, and Reebok also donated $10,000.00 to each designer’s charity of choice. Bosslady’s donation went to the New York Youth at Risk organization.