In 2007, Southern rap fans mourned the loss of one of their heroes when UGK producer and rapper Chad “Pimp C” Butler passed away. But much like the real story of the days leading up to this tragic event, most of this enigmatic musician’s life has remained a mystery, relegated to rumors and entertaining tales relayed in late-night studio sessions while the truth is lost to the hands of time.
Under the guidance of Pimp C’s beloved mother and manager Weslyn “Mama Wes” Monroe, former OZONE Magazine publisher and Editor-in-Chief Julia Beverly brings the charismatic entertainer back to life in an upcoming biography, recreating both the highs and lows of his life and career in vivid detail. The book includes a foreword by rapper Too $hort and is based on in-depth interviews with 250 of Pimp C’s family members, friends, and collaborators including UGK partner Bun B, Snoop Dogg, Three 6 Mafia, 8Ball & MJG, the Geto Boys, Master P, David Banner, Slim Thug, Paul Wall, Ice-T, Goodie MoB, Lil Keke, Z-Ro, Trae, Webbie, Mannie Fresh, and many more.
Prior to his untimely passing, Pimp C was a regular correspondent for OZONE Magazine, first with the “Prison Diaries” series and later with his controversial monthly column “The Chronicles of Pimp C.” The book also utilizes numerous interviews he did with Beverly, whom the Port Arthur, Texas, native once christened “the only media person I talk to.”
“People often remember Pimp C for his flamboyant style and controversial interviews, but few understand just how complex and talented he was and how connected he was to the success of many other artists,” says, Beverly who founded OZONE Magazine in 2002 and served at its helm for more than eight years. “Initially, I felt this was an important project because he hadn’t received a proper tribute. The more I researched, I realized his story is one that needs to be told, and I’m in the perfect position to tell it.”
In addition to being a compelling biography, the project also serves as a historical record of the era documented in UGK’s music. In telling Pimp C’s story, the book explores Houston’s dynamic music culture, the pitfalls of the entertainment industry, the economics and racial disparity of the massive Texas Criminal Justice system, the realities of the pimp-prostitute subculture and human trafficking, the hazards of drug abuse and much more.
More information about the book, including the title and release date, will be announced soon.