B.o.B has experimented with various styles and sounds since the release of his debut B.o.B Presents:The Adventures of Bobby Ray in 2010.
But after lackluster sales of his third album, Underground Luxury, B.o.B has decided to return to the eclectic rap which catapulted him into stardom. With the release of Psycadelik Thoughtz, B.o.B reintroduces himself.
On Aug. 14, B.o.B held a private listening event at the Omen Agency in Atlanta on the night of the unexpected release of the album. Two days prior the event, B.o.B released the captivating cover art which appears to pay homage to Parliament.
With a guitar on stage, B.o.B. provided insight on each song on the 11-track album. Psychedelic Thoughtz opens with the title track as B.o.B wonders about his own place in a world filled with conflict and confusion. On “Violence,” B.o.B rips into the shadiness of the music industry as Jon Bellion provides an enduring chorus, “I apologize for the violence, I swear I’m killing every single thing I touch.”
On “Up,” B.o.B finds a euphemism for “player hater” as he turns the word “Up” into an acronym for “unsuccessful people.” He describes how the lack of success breeds envy and wasted energy.
“Love Life” features B.o.B’s love interest, Sevyn Streeter, as the two come together to create a song that will likely gain high traction on radio during the fall months as “cuffing season” approaches.
Overall, there aren’t any forced moments or pointless collaborations on Psycadelik Thoughtz. It’s a piece of work from an artist who finally took the time to sit back and listen to himself.
Checkout exclusive images below:
Photos: A.R. Shaw