NBC exec talks continuing ‘Celebrity Apprentice’ without Donald Trump

Donald Trump
Photo courtesy of NBC/Universal

Good news and bad news for fans of NBC’s hit show, “Celebrity Apprentice.”

NBC Entertainment chairman Bob Greenblatt confirmed at a recent conference that the show will return … but it won’t be in the upcoming season. The hold up is the host. With Donald Trump out as host as he pursues the Republican presidential nomination, Greenblatt says they are looking for a new host who will make waves.

“We’re obviously looking for a host of that show that will make noise and will be a big personality,” Greenblatt said. “There are a few people out there that fit that bill.”

Amazingly, despite Trump’s disparaging remarks about Mexican immigrants and the fallout thereafter, Greenblatt did not rule out the possibility of NBC working with Trump again in the future.

“I don’t think somebody who is running for president and might possibly be the next leader of the free world should be banned from activity with NBC,” Greenblatt said before adding, “At the moment, we’re sort of separated.”

Trump currently leads the wide field of GOP candidates with a healthy lead over nearest competitor Jeb Bush. When asked his thoughts on Trump’s early success, Greenblatt said he thinks people are appreciating Trump’s lack of a typical political script and his ‘shoot from the hip’ mentality.

“I guess people are just, in the political world, looking for somebody who just speaks their mind, regardless of anything else. He does that. Whether you agree with anything he says, he says it without any kind of filter … there’s probably something refreshing about that,” Greenblatt said. “I think at some point, you have to look at the message.”

TJ Armour
TJ Armour

"I'm not a biter, I'm a writer for myself and others."



Subscribe to our mailing list

* indicates required