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Rihanna is toned and fierce in new Puma ad

@puma via Instagram

@puma via Instagram

Rihanna is back at it. The “B—h Better Have My Money” singer’s new Puma ad is here and it’s pretty fly. As part of her position as brand ambassador and creative director of Puma, the clothing brand posted the below ad via Instagram, featuring a toned and tight RiRi in a sports bra from her upcoming collab with the sportswear line. “FOREVER BOLDER,” read the caption.

@rihanna via Instagram

@badgalriri via Instagram

As always, the 27-year-old looks super fit and flawless. In July, the bad gal showed her Puma love by posting a snap decked out, head-to-toe in Puma gear, writing, “Proud to be on the team!!! @PUMA X BADGAL #ForeverFaster.”

Of course, activewear isn’t the only thing RiRi is dabbling in right now. Last month, the Barbadian beauty debuted her latest fragrance, RiRi, writing, “Excited to announce my newest fragrance “RiRi”… coming soon! #ThisIsRiRi.”

@badgalriri via Instagram

@badgalriri via Instagram

As for her upcoming album, she tells ET that it’ll be dropping “very soon.” In the meantime, it appears that she’s got her hands full with endorsements… left and right. And we’re not mad at her. What do you think of Rihanna’s Puma collaboration: hot or not? Sound off in the comment section below.