Luster S-Curl and rolling out paired in Chicago to launch the Style Suite. A private event held at The Lake Street Barbershop in the West Loop of Chicago was the location for a discussion on men’s hair care and fashion.
Loni Swain was the moderator of the panel that included Dave Jeff of Phli, Brandon Williamson of PRSVR, Ryan Henry of 9 Mag Tattoo and Black Ink Crew Chicago and Kevin “KP” Pendleton of Luster products. The style icons provided information in regard to men’s grooming and dress. Williamson mentioned that every man should have a statement jacket that he can wear with anything. He said most people don’t remember faces but they will remember clothing and who is associated with it. When asked how often a man should visit the barber, all of the panelists agreed that 1.5 times per week was a good. Once a week for the full 45 min scheduled haircut and the .5 represents a touch up whenever your barber may be able to fit you in.
The private event was attended by the president of Luster, Jory Luster, Kat Tat of “Black Ink Chicago” and other tastemakers.
Take a look at a few pictures from the event below.