Black-owned cosmetic brand receives funding from ‘Shark Tank’

Things you didn’t know about Range Beauty
Black-owned cosmetic brand receives funding from 'Shark Tank'
Alicia Scott (Image source: Instagram – @alicia.aes)

Recently, Range Beauty made headlines for being the first Black-owned cosmetic brand to receive funding on “Shark Tank.”

The makeup brand is not only focused on perfectly matching your skin tone with their foundation but they are also focused on the health of your skin, especially reactive skin. The brand is mindful of those who have acne and eczema when creating their plant-based products.

Here are three more things you didn’t know about this Black-owned beauty brand.

Founded by Alicia Scott

Atlanta native Alicia Scott is the founder and CEO of Range Beauty and also happens to be a national eczema ambassador. Not only has she been featured on “Shark Tank,” but she also caught the eye of Women’s Health magazine, Birch Box, Pinterest, Yelp for Business, and more. The entrepreneur has taught two marketing classes at Howard University and also has courses available for grant writing, grant lists, and grant pitching.

Acne and eczema focused

The founder made sure that her products focused on sensitive skin because in her college years she had both eczema and cystic acne. With her experiences, she wanted to form a solution for people with very sensitive skin. Which lead her to make makeup products that allow full coverage while also taking care of your skin.

Shade match quiz

Range Beauty has a shade match quiz that allows you to select the problems you have with your skin, how much coverage you prefer and your skin tone range. You then will be emailed your results. Their motto is “real skin has range.”

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