Rolling Out

Before Valentine’s Day, Keri Hilson continues to promote Black love

The Atlanta singer discussed sharing positive romance images ahead of holiday
Before Valentine's Day, Keri Hilson continues to promote Black love
Keri Hilson at the Atlanta Hawks game on Feb. 9, 2023. (Photo credit: Rashad Milligan for rolling out)

Keri Hilson is all about promoting Black love. For the past few years, the Atlanta singer has been selling merchandise supporting Black love.


On Feb. 9, Hilson performed during the halftime at the Atlanta Hawks game against the Phoenix Suns for the franchise’s Pride Night. Before the performance, Hilson spoke to rolling out and other media outlets about promoting Black love and being an ally of the LGBTQ+ community.


Before Valentine's Day, Keri Hilson continues to promote Black love
Keri Hilson. (Photo credit: Rashad Milligan for rolling out)

What does being an ally of the LGBTQ+ community look like?

Being an ally, for me, means saying yes. Saying yes to every opportunity I receive to perform a Pride show. I do Seattle Pride just about yearly, D.C. Pride, and Atlanta pride, of course. Anytime I’m asked, the answer is an immediate yes.


That is the way that I can show my support, togetherness and camaraderie. So yeah, this is how I choose to show, lend my support and make sure the LGBTQ community feels my presence and love.

Why do you think you’re invited to so many Pride events? 

It’s probably “Pretty Girl Rock.” I think it would be that song. Also, I think once they understand you support them and you’re there for them, I really feel like that brings about other opportunities. You know, they’re like, “Well, she loves us. Let’s go get her.”

I think after years and years of doing Pride events, they just know that Keri’s for us. We don’t have to question that. We don’t have to find any interview of her speaking ill of us – and she’s going to show up and show out.

You’ve been selling merchandise that promotes Black love. Why did you choose to focus on Black love?

First of all, Black love went so underrepresented for so long, in mainstream media, in Hollywood, on TV, in ads and commercials. In people’s marketing, there were no budgets available, if you wanted to include Black people, especially loving each other.

Being born in the 80s, and having seen the changes, I mean, it was even hard to find Black dolls, baby dolls. So, for me, I think that Black love is something that doesn’t undermine anything, but we take it to a new level in appreciation and adoration for ourselves because we have been suppressed for so long. From being our natural selves, whether it be in the corporate world or whatever job you’re at and being told your hair isn’t good. It’s just showing each other and showing ourselves the love we have. We haven’t been shown for quite a while. So that’s Black love to me.

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