Karrueche Tran and more attend Hong Kong’s Fashion Guerilla

Methodology model/ Karrueche Tran (Photo credit: BFA)
Methodology model/ Karrueche Tran (Photo credit: BFA)

Fashion Guerilla showcased some of Hong Kong’s most innovative, up-and-coming designers. Previously held in Paris, Tokyo and Singapore, the runway show came to New York Fashion Week on Sept. 15.


Entertainment personalities such as Karrueche Tran, Destiny Owusu, Olivia Culpo, Simon Collins, and Ashley Smith watched models fashion the designers’ Spring/Summer 2016 collections. Daydream Nation, Injury, Methodology, and Placed by Gideon included their clothing and accessories for both men and women.


Daydream Nation (Photo credit: InDigital)
Daydream Nation (Photo credit: InDigital)

Daydream Nation was founded in 2006 and has since taken the fashion world by storm, dressing pop star Kesha and actress Juliette Binoche. Creators Kay, Jing, Tore and Gemma eventually began winning prestigious awards for their designs, such as Vogue Talent 2010 by Vogue Italia and Hong Kong’s Ten Outstanding Designers Award.

“We felt a strong kind of prejudice against daydreamers, especially in Hong Kong,” the creators said. “This nation of dreamers and lovers, became a place where we see boats in buckets, and hear sea waves in radio glitches.”


Injury (Photo credit: InDigital)
Injury (Photo credit: InDigital)

Injury was launched in 2004 by Eugene Leung. The label, which caters to both men and women, uses highly original graphic prints and is often described as digital, sci-fi and architectural.

Methodology (Photo credit: InDigital)
Methodology (Photo credit: InDigital)

Methodology consists of women’s apparel and accessories. The line, created in 2012, mixes feminine and tough material to create signature designs that can be styled in various ways. The leather used to make the accessories are completely upcycled.

Placed by Gideon (Photo credit: InDigital)
Placed by Gideon (Photo credit: InDigital)

Combining natural fibers with contemporary designs, Placed by Gideon began dressing men in their pieces in 2006. The label prides itself on making attention to detail a priority and honoring the unique sense of style of its customers.

Check out more fabulous shots from the runway show below.

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