As the author of the book BRAINWASHED: Challenging the Myth of Black Inferiority points out, advertising is a powerful medium, one that can be used to sell both products and ideas. In the book, Tom Burrell explains how the media promoted the idea of black inferiority-white superiority for decades leaving generations of African Americans reeling from the detriments of such a message. The former CEO of Burrell Communications and an Advertising Hall of Fame inductee examines the negative messages of the industry, and discusses the influence of stories such as Tiger Woods sexual exploits and Chris Brown and Rihanna’s abusive relationship as well as the topics of black families, education and finance. BRAINWASHED is an insightful and timely examination of America’s racial politics that will leave readers inspired, incensed and wiser. –nicholas robinson
