Skin-bleaching singer Dencia tries to explain herself

Dencia_BET

African singer Dencia is obviously feeling the intensity from peddling the skin care line, Whitenicious, which according to her, is only used to lighten dark spots on the face. The name of the product seems to imply more, however; much more.

During her first mainstream television interview, with Channel 4 in the U.K., she defended the act of “skin-bleaching” by saying that: “White means pure; not necessarily skin, but in general.”

According to the website for Whitenicious, the cream is only for the face to help with blemishes, but the singer’s entire appearance in photos for the product is completely lighter.


She continued to defend her product: “Some people; they don’t feel confident, they don’t feel pure, they don’t feel clean with dark spots.”

The interviewer also asked her if she thought that the message behind selling the product was that being white is better than being black.


“I was not selling that message; the media [is] selling that message. I didn’t say, buy the cream and look like Dencia. I said: seven days, fast-acting dark spot remover. It’s called reading comprehension. If people missed that class, then it’s not my fault. If they think that their whole body is a dark spot then fine, because that’s not how I feel,” she responded.

Lupita Nyong’Owho has spoken out about young girls feeling the need to bleach their skin, would most likely be a critic of the product and to that, the singer had this to say:

“I don’t accept that. I don’t care about her story. I don’t know her. I’m an adult and if I lighten my skin then that’s my choice; the same as bleaching my hair.”

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