Zoe Kravitz is Alexis Bittar’s new campaign star. The jewelry designer has tapped the Mad Max actress as the face of the brand’s fall ad campaign, featuring a line of S&M and gothic-inspired couture pieces. “I have always admired Zoë’s strong and unique sense of self,” Bittar said of Kravitz. “I felt a connection and a kindred spirit in this girl, and knew I had to work with her. Her inner strength and individuality are so apparent and make the jewelry come alive.”
The Dope star looks absolutely flawless swathed in accessories, including a gold choker attached to a simple body chain leading to a poodle-shaped pin in Lucite-and-crystal pavé on rhodium. Kravitz took to her Instagram to share the campaign, “Such an honor to be reppin for such a beautiful man — inside and out”
“I wore a choker of his during a shoot, and I became very attached to it,” Kravitz told WWD. “It was a really simple shoot. His ads are basically portraits, which is nice because in fashion there can be a lot going on and shoots can become very complicated. He lets the jewelry speak for itself.”
Bittar’s past campaigns have featured strong women, including Iris Apfel, Tavi Gevinson, Joan Collins and Lauren Hutton.
