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Brian J. White is in business mode and dressed for the part. Looking like a contemporary executive, White is fully committed to the role as he shoots with rolling out’s art director on the side of a desolate Atlanta building. He feigns hailing a cab and whistles for it loudly. He points off in the distance as though he sees something eye-catching and chuckles. Later, once the cameras are turned off, he relaxes on the passenger side of a motor vehicle and nods his head to the street poetry of rapper 2 Chainz, guffawing at times at a few of the rapper’s more ludicrous lines. For now, however, he’s in the zone.

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