Primers fell out of favor as clean beauty enthusiasts embraced minimal, skin-first routines that prioritized skincare over makeup longevity. But the latest generation of clean
How to achieve that coveted “no-makeup makeup” look that celebrates your features The pursuit of natural-looking makeup represents a fascinating paradox in beauty culture: using
The art of appearing naturally flawless has become one of beauty’s most coveted skills, and makeup icon Bobbi Brown is revealing her masterful approach through
If you’ve been doom-scrolling through BeautyTok lately, you’ve probably noticed everyone’s obsessed with barely-there foundation makeup looks, gone are the days of thick, cakey layers.
