brand builders
photo by steed media serviceSyditty Clothing Company
Syditty Clothing Co. is more than just a women’s chic and stylish clothing company. The forward-thinking men involved in creating the company, think so highly of women that they have launched their own campaign in recognition of Women’s History Month — the S.H.E. campaign or “Shaping Her Story Every Day.”
“The root of this concept is its insistence that women shape their own stories and make history every day, not just in March when we work to take notice, we want to appreciate the accomplishments of women all year long and not just … to make it a footnote in the chronicles of culture,” says CEO Griffen Little.
Syditty co-founder and COO, Justin Williams, adds that Women’s History Month offers the ideal platform for spotlighting a myriad of issues affecting women. “To implement the campaign we have designed a graphic tee to showcase the S.H.E logo as well as ‘The Syditty Clothing Pledge.’ Part of the proceeds from the sales will go to the Lupus Foundation to aid in their cause,” Williams explains.
Syditty Clothing will extend the women’s appreciation campaign far beyond March by using social networking sites to feature stories daily of women making history.
“We want to bring awareness and donations to organizations dedicated to improving the lives of women worldwide. Our goal is to highlight a different organization each day in March in an effort to acquire donations and bring awareness to that organization and their cause. This is an effort that must be embraced by the community,” says Syditty’s CCO, Dion Lockridge.–roz edward
For more information, please visit: www.sydittyclothing.com.