Amy Eslami of GREY GOOSE® Vodka
Talks About the Screening of HBO’s ‘The Black List’
Photos by Steed Media Service |
The
YouTube Screening Room recently concluded a four-part film series which
showcased short films, feature films and special programming that paid
tribute to the African American experience. Sponsored by Grey Goose®
Vodka, the series featured films such as The 13th Amendment, Hungu, Electric Purgatory, Amandla! A Revolution in Four Part Harmony,
and HBO’s “The Black List.” Amy Eslami, marketing manager for Grey
Goose® Vodka, spoke about the importance of the collaboration with
YouTube Screening Room and The Garner Circle. –amir shaw
Why was it important for Grey Goose® Vodka to be a part of this event?
As our brand — Grey Goose Vodka — grows, we have developed a rather
large percentage of African American customers, and this partnership
provides a way to give back and honor this audience, and pledge our
support.
Why was it significant to show HBO’s ‘The Black List,’ and which part of the film was most memorable for you?”
We thought the ‘The Black List’ was a great way to honor professionals
in the black community. All of the stories were very intriguing, but I
think Chris Rock was amazing.
What is Grey Goose® Vodka doing to advance the brand during the recession?
We want to maintain a buzz in the city. The recession has been hard and
a bit difficult on everyone. But it’s important for us to show our face
and continue being supportive of the community.