Jay-Z: The Black Millionaire Blueprint to Success

Jay-Z: The Black Millionaire Blueprint to Success

The impact of his debut album is impossible to calculate, but the string of consecutive album blockbusters catapulted the Jigga Man to the pinnacle of his profession and, eventually, pop culture. Now a known commodity, Jay was able to achieve broader success with the 1998 album Vol. 2 … Hard Knock Life. The title track, which famously sampled its chorus from the Broadway musical Annie, became Jay-Z’s most popular single to date and won him his first Grammy nomination. “Hard Knock Life” marked the beginning of a fruitful period in which Jay-Z would become the biggest name in hip-hop. Over the span of those years, the rapper released a slew of No. 1 albums and hit singles. His most popular songs from this period include “Can I Get A …,” “Big Pimpin’,” “I Just Wanna Love U,” “Izzo (H.O.V.A.)” and “03 Bonnie & Clyde,” a duet with his future bride, singing sensation Beyoncé Knowles, a superstar in her own right with the group Destiny’s Child. In 2003, Jay-Z shocked the hip-hop world by releasing The Black Album and announcing that it would be his last solo record before retirement. Asked to explain his sudden exit from rap, Jay-Z said that he once derived inspiration from trying to outshine other great MCs, but had simply gotten bored due to a lack of competition. “The game ain’t hot,” he said. “I love when someone makes a hot album and then you’ve got to make a hot album. I love that. But it ain’t hot.”

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