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La La Anthony lands new endorsement deal with Caress

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La La Anthony becomes the new face of Caress Body Wash

The Atlanta raised media mogul has just inked an endorsement deal with Caress Body Wash as the new spokesperson for their newest fragrance “Tempting Whisper.”

The brand dubbed her a “Caress Fabulista,” a hot beauty style expert showing women everywhere how to use fragrances to lead fabulous lives. Simply scent-sational.

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“I’m obsessed with Caress. I love that it stays with you for hours,” she says of the fragrance which features floral notes of white peony, enhanced with fruity notes of red plum.

Now that Think Like a Man 2 has wrapped, La La is currently on a media tour to promote her new deal, as well as her new relationship book titled, Love Playbook: Rules for Love, Sex & Happiness, due out in January.

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She tells US Weekly:

I’m so excited to be sharing my insights on love and relationships. I hope this book shows women that they can overcome obstacles in their love life and be truly happy!

She’s doing a major balancing act with her reality show, movie roles, book deals, endorsement deals, clothing and makeup collections, motherhood and marriage.