Kanye West used Twitter to end all the speculation as to when his latest project, Swish, will be released.
https://twitter.com/kanyewest/status/685648008856260608
Feb. 11, 2016, is the first day of New York Fashion Week, and West has been positioning himself nicely as of late with a series of announcements and unexpected music. He seems to be pushing a promotional campaign this month. Early in the new year, West lashed out at Nike while taking a celebratory stance when he dropped his song “Facts.” Fact is — pun intended, West’s shoe, the Yeezy Boost, outsold Nike’s Jumpman brand and, of course, Kanye had to talk about it. The shoe was also recognized as Shoe of the Year by Footwear News. As a follow-up to West dropping “Facts,” he set the Internet on fire by bringing back Good Friday and releasing “Real Friends” along with a snippet of “No More parties in LA” featuring Kendrick Lamar. Now he’s hitting the world with his official release date.
West’s last appearance at NYFW provided us with a new clothing line and the premiere of his song “Wolves” featuring Vic Mensa and Sia. The songs “Only One” dedicated to his daughter, North; “FourFiveSeconds” featuring Paul McCartney and Rihanna; and his N-word-laced song “All Day” may make the track list.