Rolling Out

Entrepreneur spotlight on Kyshira Moffett

Kyshira Moffett
Photo credit: Leah Johns

Rolling out aims to share authentic secrets tips from successful businesswomen. This week, we had the pleasure of chatting with Kyshira Moffett to uncover her success secrets. Moffett is the founder of the KSM group and the creator of a blog that focuses on business, branding and lifestyle topics. Find out how she’s able to make it happen:

How did you discover your purpose?

I paid close attention to the things I truly enjoyed. The activities I found myself doing for free. In business school, I was writing résumés and helping my peers with their LinkedIn profiles. I was the go to person in my network for all things personal branding. However, I did not consider it to be my career path. One of my sorority sisters encouraged me to monetize my passion and thus The KSM Group was born.

How long did it take for you to turn your passion into profit?

It didn’t take long for me to get clients as I already had a roster of people waiting for my services due to word of mouth referrals. It did take me well over a year to create a viable business model though. I wasn’t sure early on how to create service packages and price them. Simultaneously, I launched my blog, and it took me well over two years to figure out how to monetize that with passive income.

What advice can you offer to aspiring entrepreneurs who feel frustrated because they haven’t discovered their purpose?

Pay attention to your expertise. What are people consistently coming to you for advice on? Who do you find yourself coaching, mentoring or teaching? This will give you insight on what your purpose is and who you are looking to serve. I will also say, feel the fear and do it anyway. Walking in your purpose can be initiating but learning to walk by faith and not by sight early on will help ease your nerves.

What has been the biggest benefit of taking the leap of faith to explore entrepreneurship?

It has helped to increase my confidence! For the longest I would sit on ideas because I was too afraid of what people will think. After seeing the success of my blog and first business, I felt like I could do anything I set my mind to. I learned to accept my failures as closed chapters as opposed to being the end of the story. Taking the leap of faith into entrepreneurship gave me the courage to host the first Hustle HER Way Summit last year and to launch Life of A Bombshell Cosmetics this year. 

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