Mompreneurs redefining success and motherhood

Black women have long navigated the realities of work and family life
Mompreneurs
Photo credit: Shutterstock.com / Prostock-studio

For generations, Black women have balanced the dual responsibilities of work and family, often out of necessity rather than choice. Today, we celebrate the “mompreneurs” who are redefining success on their own terms while raising their children and pursuing their passions.

The historical context of Black women’s work-life balance

Unlike the narrative of second-wave feminism, which often centered on White American women’s experiences, Black women have long navigated the realities of work and family life. Marty McDonald, a former corporate marketing manager turned entrepreneur, emphasizes that multitasking and wearing multiple hats is not new for Black women — it’s a testament to their resilience and innovation.


Embracing the ‘soft life’ movement

The “soft life” movement is gaining traction among Black women, advocating for lifestyles that prioritize rest, self-care and joy. McDonald, a mother of three, practices this philosophy by maintaining a balanced work schedule that allows her to focus on her children and herself.

Spotlight on mompreneurs

Telsha Anderson-Boone: At 27, she opened a boutique in Manhattan and has since become a fashion entrepreneur, wife and mother, learning to balance business with family life.


Jonnetta Patton: Known for managing her son Usher’s early career, she has since founded her own record label and a culinary incubator, showcasing her entrepreneurial spirit.

Kerry Schrader and Ashlee Ammons: This mother-daughter duo co-founded Mixtroz, an app that improves networking experiences by matching attendees based on shared interests.

These inspiring women demonstrate that motherhood and entrepreneurship can coexist harmoniously, each with its own set of challenges and rewards.

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