The power of Black American consumers can no longer be ignored. During the 45th Congressional Black Caucus, Nielsen released the
The recent Nielsen report provides an untold look at African-American consumers, who are increasing in affluence, education, digital connectivity, and
The best ideas are those that stimulate change, encourage honest communications, and create value for an entire culture and community.
Not only does Fox have a fan favorite on their hands with its hit show, “Empire,” but the network can
WVON turning 50 is a historical event that brought prominent figures from all over the country to partake in the
After diligently “matriculating” through the ranks at the Nielsen Company, one of the leading global providers of information and insights,
The Gold Rush event created a space for women to renew themselves and realize their greatness.
Cheryl Pearson-McNeil, the senior vice president of public affairs and government relations at Nielsen ratings, the world’s leading market research
African Americans watch more hours of television, make more shopping trips for food and over-index on mobile phone usage than
Cheryl Pearson-McNeil says she loves to “wow” people. It’s one of those things that keeps her job of expanding the
A recent study by the Nielsen Company revealed that African Americans consume more hours of television than any other American
A while back, I wrote a piece describing the manner in which many African Americans do not take full advantage