The Texas native earned her J.D. at Georgetown University and practiced in Washington, D.C. before settling in Atlanta, where she enjoyed a successful two-year stint at a prominent law firm. Ultimately, her desire for creativity trumped stability. Here Evans discusses her entrepreneurial ventures and why tapping into your destiny to live significantly, is more fulfilling than being successful. –yvette caslin
Tell us about yourself.
I am the president of ME Unlimited and founder of ME University, the ultimate business and branding boot camp for women business owners, peak performance and a reinvention strategy firm. Prior to founding ME, I started my own firm called EDGE 3M Sports and Entertainment. It was one of the fastest growing women-owned professional sports agencies in the country. I transitioned out of that to focus on women’s empowerment and ministry for women, combining the marketplace and faith together for women.
How does your company benefit small business owners?
You can have this great dream and this wonderful passion, the question is do you have the capacity to make it profitable? There are a lot of dynamic programs that my company offers for women, in particular, around leadership, empowerment and executive development. One of my favorite books is called S.K.I.R.T.S in the Boardroom. Women, not only want to brand themselves, but find their passion. It starts with confidence, knowing your course and where you’re supposed to go.
What kind of programs do you have for women?
We offer tele- and faith-focused seminars. The Focus ME challenges [on marshawnevans.com] you to really get focused with your time and resources … center yourself. The one thing you can’t get back is time. We want to make sure we’re utilizing time, not just in a successful way, but in a significant way so that your efforts manifest.
What was the tipping point when you decided to start your business(es)?
I know that I am most passionate in the workplace when I am most tapped into what heaven has for me. For me, that inner voice was not a whisper, but a scream. I loved practicing law and I was very good at it, but it wasn’t creative enough for me. This is why it’s very important for women to understand their calling, because it helps you to be more intentional about the decisions you make. You can be skilled at something [and] amazing at something that you’ve never done before. I first got a taste of that when I competed on Donald Trump’s show, “The Apprentice.”
How do you hear the voice?
Create intentional quiet time; it has to be a priority. I have this acronym called B.A.T.H., Being Able To Hear. Prioritize your day, because time is your most precious gift and asset. As women, we have a shower mentality because “I have a lot to fit into my day.” Build the right people around you. Finally, I say pray. Your prayer life is really your lifeline.
