Tall, dark and tattooed, clothier Will Larkin, 34, could easily model the clothes that he creates.
The ruggedly handsome businessman, who describes his own style as, “edgy and urban with a European feel,” caught the fashion bug eight years ago, and he launched his business with only $100!
“I don’t know how I got into it, to be honest, I just kind of fell into it,” Larkin tells rolling out. “I taught myself how to sew on the sewing machine. I don’t have the formal training that a lot of designers have. I bought clothes from a thrift store, took them apart, and I learned how to put them back together. I started off with jeans and then leather, because I like outerwear.”
Today the Larkin store has various high-end looks that bears the Larkin brand.
“I made everything in the store. I handmade everything, so there’s just one or two of a kind, in the store.”
Whatever you do, don’t refer to the Larkin store as a boutique. “We are a brand, not a boutique,” he clarifies. “The only thing we sell in here is Larkin and everything, even the tee shirts, has to be top quality.”
Larkin built his brand with tee-shirts and a very modest amount of seed capital.