“For example, if you really, really like belly buttons, if you are totally nuts for navels, then this could be the collection for you. If you only feel capable of wearing clothes on the lower half of your body if they are slashed up to your waist, then again, you are in luck. Similarly, if you were a guy hoping for a one-night stand and a girl started chatting to you in a bar wearing anything from the Rihanna for River Island collection, you could feel fair confident you’d be getting lucky. The only lingering uncertainty in your mind would be whether or not she would take a credit card.” -Tom Sykes, The Daily Beast