Rolling Out

Gabrielle Union and Dwyane Wade get their own show on HDTV

Photo credit: Dwyane Wade's Instagram (@dwyanewade)
Photo credit: Dwyane Wade’s Instagram (@dwyanewade)

Celebrity couple Dwyane Wade and Gabrielle Union are getting their very own show on HGTV this year.

According to Shadow and Act, the show is titled “Gabrielle Union and Dwyane Wade Project” on the HGTV press release, although that may not be the official name of the program. But the premise of the show is clear — the couple will be flipping houses. On each episode, Union and Wade will focus on a home in a suburban area of Florida to renovate and resell.

“For three consecutive years, HGTV has delivered consistent ratings growth among P25-54 and kept a solid hold as the #1 network among upscale W25-54,” said Allison Page, general manager of HGTV, DIY Network and Great American Country, in the network’s press release. “HGTV’s programming is successful because our experts are passionate about real estate, home renovation and restoration. They would do this work whether or not cameras were there.”

There is a long list of other programs HGTV is adding to its 2016 spring/summer program lineup. Included in those 17 premiering series are “Home Town,” a show in which a couple from Laurel, Mississippi renovate historic homes; “Masters of Flip,” in which a married couple revitalizes decrepit Nashville homes, and “Listed Sisters,” which follows real estate and home designing sisters Alana and Lex LeBlanc in Nashville as they assist clients in finding and buying their dream home.

“HGTV is thriving because we have an established cadre of compelling star experts, as well as an influx of new talent who resonate with our audience,” said Page. “Our content and scheduling strategy is solid, we have a powerful development pipeline, and we’ve grown our ratings across the board — particularly with upscale audiences — for several years. We’ve already started off 2016 with record breaking numbers and we will be going strong all year.”

Will you be watching Gabrielle Union and Dwyane Wade’s new series?

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