Rihanna expands her brand 3 new business ventures

Rihanna expands her brand 3 new business ventures
Fenty Beauty new product release (Photo credit Instagram @Fentybeauty)

Robyn Rihanna Fenty has always been about her business, but summer of 2018 is Ri Ri’s for the claiming. The pop star has made hits like “Umbrella” and “Work,” but now she is crossing over into several other lanes. Rihanna has successfully launched her beauty line Fenty Beauty, released the summer hit Beach Please Collection, her Savage x Fenty Lingerie line, and starred in Ocean’s 8 that recently came out in theaters.

With Fenty Beauty doing so well, Rihanna has announced a new collection focused on eye makeup products.  The new products, which she unveiled a sneak peek of on Instagram are sure to spice up your look and give you that beautiful summer glow.

The highlight of the new line is the Morrocan Spice Palette with its beautiful hues of nude, bronze, and metalic shades. To complement the new eyeshadow palette, Fenty Beauty will also release the Profilter Eye Primer, Fyliner, and two eye brushes.

The line will release on July 6, 2018, at Fentybeauty.com, Harvey Nichols, Sephora and J.C. Penney.

If you want to get your hands on these hot new makeup products, you have to head to New York where they will have first dibs at the first ever Fenty Beauty pop up shop. The shop will be featured at three locations in the big city. The pop-ups will start this Wednesday and continue through the week. Here are the Fenty Beauty pop up locations and date details below.

The Pennsy- Wednesday, June 27, 2018

2 Pennslyvania Plaza, NYC

Pearl Street Triangle – Thursday, June 28, 2018

Water Street Brooklyn, NYC

Seaport District – Friday, June 29, 2018

89 South Street, NYC

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