What’s your process for choosing talent for ONE Musicfest?
Every year, all of our partners sit down and argue, applaud and educate each other on certain artists. We say who would fit ONE Musicfest because we don’t just pick artists because they are popular. The way we build a lineup is different from everybody else.
You’re also an entrepreneur. I see you’re wearing one of your hoodies — Positive Outlooks Clothing. Tell us about that.
I just had these ideas and these sayings [like] “Black Superman,” “Inner City Success” and “Solutions Outweighing Problems.” I created shirts to wear just for myself that define myself or that I use. When I wear it, people are like I want that shirt [and] it took [on] a life of its own. [It is] taking things that may have a negative connotation and creating something positive.
