Storm Reid signs with Maybelline (video)

A Wrinkle In Time star Storm Reid has been named Maybelline New York’s newest global spokesmodel. Reid joins fashion model Gigi Hadid, as another powerhouse talent who will share her voice with the brand’s global community. “It’s this spirit that brought Maybelline and Storm together. Storm is a standout voice and changemaker,” said Trisha Ayyagari, […]

How to do a classic smoky eye

Trained makeup artists sometimes find it tough to create the ultimate smoky eye look, so what’s the average woman to do? The answer’s simple. Try a ready-made smoke eye kit from L’Oreal, CoverGirl, Sephora or Maybelline to get that hi-def, party ready look! These come prepackaged with complementary eye shadows and take the guesswork out […]

Affordable makeup must-haves

With what seems like just minutes to pamper ourselves, it can be quite the challenge to get that coveted fresh-faced look. Check out the 18 classic beauty products that have stood the test of time, and taken us from drab to fab in just minutes. Click to continue.

Hot Jessica White Photos

Jessica White, 26, traveled from her hometown of Buffalo, N.Y., to New York City at age 14 to begin modeling. She later moved to Paris and did shows for Ralph Lauren, Oscar de la Renta, Chloe and others. She has appeared in publications such as Harper’s Bazaar, Vogue U.S. and Vogue Italia and in campaigns […]

Jessica White for Mercedes-Benz Fashion Week Campaign 2011

Maybelline New York is the official cosmetic sponsor of Mercedes Benz Fashion Week 2011. They have released an eye-popping campaign full of color featuring models Jessica White, Shu Pei Qin, Lisalla Montenegro, Christy Turlington and Emily Didonato. Maybelline Global makeup artist, Charlotte Willer will create the makeup looks for the runway shows BCBGMAXAZRIA, Bibhu Mohapatra, […]