Corbin Cobbs Tells How Alltel Partners with Urban Communities

Analyst II
Multicultural Marketing, Alltel Wireless

Corbin Cobbs
photo by steed media service

Corbin
Cobbs of Alltel watched as Barack Obama’s historic election actuate a
seismic paradigm shift in the nation’s thinking about what is now
fathomable and possible. Correspondingly, Alltel’s annual Words of
Wisdom Scholarship Program on March 12 in Little Rock, Ark., featuring
lionized poet laureate Maya Angelou, increases HBCU students’ chances
of manifesting their dreams.


Students are entering the Words of Wisdom essay contest, underway until
Feb. 14, which Cobbs says: “We’re challenging them and asking them to
reflect the new spirit of change with the new president, Barack Obama,”
he says during the convivial HBCU Inaugural Ball in Washington, which
Alltel also sponsored. “A lot of the initiatives that we do are
centered around historically black colleges and universities. We’re so
glad to be apart of this occasion.”

Cobb says Alltel has made reciprocity and community involvement part of
their corporate culture. “We think it’s very important to be involved
in the community that we do business in. We’re not there just to add
service and customers. We want to be part of their everyday lives.”


Cobbs hopes, with the incoming Obama administration, antiquated belief
systems about ceilings of opportunity are obliterated and replaced with
an indestructible attitude to succeed. “Just to witness Barack’s work
ethic makes everyone, not only African Americans, but everyone to work
harder, to know that your dreams can be achieved. And just continue to
strive and never quite dreaming. We can no longer say ‘we can’t do
anything’. He just opened the doors for so many opportunities.” terry shropshire

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