We can add a second spokesmodel title to Solange Knowles’ repertoire now, along with singer-songwriter, producer, actress, entrepreneur and DJ. The British makeup brand Rimmel London, has chosen Solange, along with actress Zooey Deschanel and model Alejandra Ramos Munoz as the newest faces of the line.
“At the time of extraordinary worldwide growth for the brand, these three strong, successful and uniquely beautiful women will help ensure that Rimmel London’s image continues to be modern and globally relevant,” says Renato Semerari, President of Coty Beauty.
Solange’s new look is so becoming it has peaked an interest with many beauty brands, including Carol’s Daughter. With her positive attitude and healthy outlook on life and beauty, Solange tells Rimmel London that her advice to feeling your most beautiful is to, “Be healthy, be happy, be beautiful, and be wholeheartedly you!”
When asked about how she felt about so many women looking up to her as a role model, she responded :
“I am very careful of ever putting the role model tag on my shoulders. I am human and I am expected to have imperfections and make mistakes. However, if there are positive things I do that inspire or influence people I feel like my purpose as a person is that much more fulfilled. When I announced my role with Rimmel, I felt really proud to see such a positive response especially being that I represent someone of color, a single mom, an artist … and that I don’t have to compromise my views to do so!”
Solange will represent Rimmel London makeup in campaigns that debut in the fall.
–mckenzie harris
