Same dress, same pose, same vamp red lipstick, eagle-eyed music fans have noticed that Rihanna and Rita Ora were very hard to tell apart before Rihanna dyed her hair.
Could the look-alike fashions explain why Rihanna changed her hair so dramatically?
Take a look a these photos of Rihanna and Rita Ora in look-alike styles, and tell us who you think wears it best.