Rolling Out

AraabMuzik talks about creativity and building his career by pushing himself

Photo by Steed Media Service

The self-proclaimed “MVP of the MPC,” AraabMuzik has become one of the industry’s most noteworthy producers on the heels of his distinct approach to drum programming and sampling. With a track record that includes productions for superstars ranging from Busta Rhymes to Cam’ron to Azealia Banks, the man born Abraham Orellana has been able to parlay his unique sound into a stellar career that has given him an opportunity to realize so many of his dreams. The son of a singer who grew up absorbing the productions of hip-hop legends such as Dr. Dre and the Alchemist, AraabMuzik still has trouble believing how far he’s come. And he doesn’t downplay how much he’s enjoyed the ride.

“Being able to travel the world and tour and do what I do while being able to get the work done and be creative,” said the Providence, Rhode Island, native. “That’s what it’s all about for me.”

AraabMuzik was the featured producer at the finale for the Remy Martin Producers Series. The series featured a competition between up-and-coming producers, as well as a spotlight and interview with some of the most accomplished in the game, including Salaam Remi, Just Blaze and AraabMuzik, who kept his advice straightforward and simple.

“Just keep at it, man,” he explained. “Always stay inspired and just keep going.”

He also revealed just how much focus it takes to go from making beats in your bedroom to actually getting spins on radio stations around the world and placements on albums with some of the biggest names in music. He didn’t become a superstar in the worlds of hip-hop and electronic music by remaining confined to anyone’s perceptions. When pressed about how he developed creatively, AraabMuzik has pretty concise advice.

“Just by branching out and working with a lot of different artists and getting my music out there more,” he shared. And he added that work ethic is key: “You’ve got to meet with the right people, get the right placements. It’s all about grinding, really.”

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