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Keya James used her natural hair journey to launch a booming business

Describe innovative methods you apply to your business and life.

When I became a vegan three years ago, I learned so much about medicinal herbs and how beneficial it was to the hair and body. Once I start something I become obsessed with it. I learned about the amazing benefits of fenugreek and bhringraj, ancient herbs native to the Mediterranean.  Shortly after discovering the benefits of the herbs I learned about ayurvedic hair care.

An ayurvedic hair regimen focuses on using herbs for hair care and growth.  I started using the herbs in my hair and saw significant results. This led me to create a line of products specifically based around herbs with healing properties.


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