How Nipsey Hussle inspired a book club for Black and Latino men

How Nipsey Hussle inspired a book club for Black and Latino men

The 22 Immutable Laws of Marketing

Written by Al Ries and Jack Trout, the book takes a look at rules within marketing that are essential to growth. Nipsey told Forbes that he was given the book by a friend and used some of the rules for his own journey in the music business.


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A.R. Shaw
A.R. Shaw is an author and journalist who documents culture, politics, and entertainment. He has covered The Obama White House, the summer Olympics in London, and currently serves as Lifestyle Editor for Rolling Out magazine. Shaw's latest book, Trap History, delves into the history and global dominance of Trap music. Follow his journey on TrapHistory.Com, Twitter @arshaw and Instagram @arshaw23.
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