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Christian Ross of Engel & Völkers offers 3 tips to transform your business

What are three traits that make a great salesperson?

I think the first one has to be empathy. You can’t just go in charging hard and thinking you have all the answers. You need to listen. What do people need, what do people want, and how [do] people want to be communicated with? I think that the second thing is knowledge, making sure that they understand the laws and any compliance that comes with a situation. That is fundamental. The third thing is just always going the extra mile and being about the client experience. That is so instrumental to someone’s success in sales.

Name two leaders you admire?

One is an attorney here in Atlanta, Machelle Redmond. When the market crashed back in 2007 or 2008, she started her firm. She started branching out to government contracts, also doing real estate closings. She’s just an achiever, and I look up to her as a leader.

The second person is my CEO, Christa Huffstickler. She has three kids, she runs $300 million in sales and she is just dynamic.

What is one interesting fact about you that no one knows?

One interesting fact about me that no one knows is my goal to build a hotel in the Caribbean very soon.

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