Reality star BK Brasco stresses importance of ownership with new retail venture

Describe how you set goals and evaluate your success.

You know you have bumps in the road, and people told me you shouldn’t have a store over here. I knew what God told me, and I just kept believing. When setbacks come, I am like, “God, do what you gotta do.” My belief is that strong. I know some way I’m gonna make it happen, and I keep that mindset.


What is the importance of ownership to you as a Black man building a brand?

It’s important to be owners to show these kids that this is what you want to do. What means something and what’s better for you is that you can show people ownership, and that really means success to me. Ownership is what these young guys should be looking up to. I [would] rather own five stores than own a million-dollar chain.


If you could change one thing about the world, what would it be?

I want kids to believe without a shadow of a doubt it’s gonna happen. Your mind is powerful. When the King Von thing happened [rapper who was shot and killed in Atlanta last month], I teared up. If you are alive, there is more to your life, and most kids don’t know that.

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