Black-owned UrbanGeekz and finance savvy CEO partner to empower women and minority-owned businesses

Your Profit Playbook is a six-week business financial plan creation & implementation program that guides founders on how to create realistic financial plans and projections for their business. It also teaches them business strategies to increase revenue, optimize expenses, and maximize profits.

At the end of six weeks, business owners create a comprehensive financial plan, financial goals, realistic KPIs, and strategies to assist with profit maximization.


To date, Your Profit Playbook had directly created a $9.9 million in economic impact. The pilot group launched in 2018 and 100% are still in business three years later. Typically, 20% of businesses fail within the first two years, 45% will fail within the first five years, and 65% will fail in the first 10 years.

Your Profit Playbook alum reported an average increase in profitability of 42% in just 12 months. Upon program completion 96% of business owners identified as “financially competent” or “financially confident” and 98% of business owners identified as “more confident in their CEO abilities.”


Finance Savvy CEO’s goal is to help 24,000 underserved businesses owners by 2024 to improve their business financial literacy and financial health, increase their profitability, build generational wealth, and increase their projected business longevity. JoinUrbanGeekz and founder and CEO Kunbi Tinuoye in taking a pledge to make this happen.

Scholarship applications are now open and will close on January 20th. All scholarship recipients will be announced by January 25th. The Your Profit Playbook 2022 program winter session begins on January 31st.

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