Rapper gives authentic take on drug culture in hip-hop

Health advocates praise his willingness to challenge industry norms despite potential backlash
Hip-hop artist and rapper Russ
Photo credit instagram @Russ

Russ criticized the glorification of substance abuse in hip hop during his recent Apple Music show appearance Dec. 3, continuing his advocacy against destructive messaging in the genre. The New Jersey rapper emphasized artists’ responsibility to young audiences, stating “Somebody within that space needed to call out the glorification of substance abuse – especially from a social media standpoint.”

His comments echo a controversial 2017 statement when he wore a shirt questioning the appeal of Xanax and lean. While acknowledging he would phrase things differently today, Russ maintains his core message about music’s influence. He warned that current trends promote harmful behaviors, saying “A lot of the music coming out right now is inspiring you to self-destruct. People want to see the train wreck,” at the 21-minute mark of the interview.


The rapper acknowledged positive influences, particularly Kid Cudi, whose early work shaped his perspective. Cudi responded supportively on social media: “Appreciate the love my G. Keep crushin shit out here Russ.” Music industry analysts note his stance reflects growing concern about substance abuse messaging in hip hop, while health advocates praise his willingness to challenge industry norms despite potential backlash.

Entertainment observers highlight the timeliness of his comments amid rising youth substance abuse rates. Industry veterans suggest his criticism could influence younger artists’ approach to content, while cultural critics note the ongoing tension between artistic expression and social responsibility in hip hop. Mental health professionals emphasize the impact of normalized drug use in music on young listeners, and social media response indicates divided fan reactions, though many support his call for more conscious messaging.


Public health experts connect music industry messaging to broader substance abuse trends, while youth advocacy groups cite Russ’s comments in campaigns against glamorized drug use. Music educators highlight the importance of artists using platforms responsibly, and industry insiders note similar concerns from other prominent artists about hip hop’s direction.

Substance abuse counselors praise public figures speaking against normalized drug culture as record labels face increasing pressure to consider social impact of artist content. Marketing analysts suggest potential business impacts of stance against drug references, while artists expressing similar views report mixed career effects from anti-drug positions.

The conversation around substance abuse in hip hop continues to evolve as more artists like Russ speak out against destructive messaging. Their advocacy represents a growing movement within the industry to promote more responsible content while maintaining artistic integrity. The impact of these discussions extends beyond music, influencing broader cultural conversations about substance abuse and social responsibility in entertainment.

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